International Management
Franck Sogaard
CRO - Chief Revenue Officer President Americas, EMEA & APAC GM
Franck joined Maytronics as President & General Manager of Maytronics USA in 2019. Since February 2023, Franck serves as Maytronics’ Chief Revenue Officer (CRO) and President of Americas, EMEA and APAC. Prior to joining Maytronics, Franck gained extensive executive experience in Fortune 500 companies such as Avery Dennison, Jarden, Newell Brands and Berkshire Hathaway.
Dan Kwaczynski
CO-GM Managing Australia Subsidiary
Dan joined Maytronics Australia in 2011 as Co-CEO. Dan has over 20 years of experience in operations, engineering, sales and marketing in four continents, in the construction, manufacturing, and pool industries. He holds a BA in Business Management and a BA in Engineering.
Chris Papageorgiou
CO-GM Managing Australia Subsidiary
Chris joined Maytronics Australia in 2011 as Co-CEO. He has over 25 years of experience in sales management, sales, and distribution in the swimming pool field and holds a degree in Business Management and Accounting.
Troy Henderson
GM North America Distribution
Troy joined Maytronics in 2013 and has held various roles managing Sales, Marketing, and Sales Operations. Since February 2023, he serves as the GM for Maytronics North America. Prior to joining Maytronics, Troy gained extensive experience in various leadership roles within key industry organizations relating to retail, distribution, and manufacturing. He holds a Bachelor’s degree in Business Administration and Management.
Chris Hoffman
GM ECCXI
Chris Hoffman co-founded ECCXI in 2010 and acted as CEO until Maytronics acquired ECCXI in 2022. Chris now holds the title of General Manager and is a minority share owner of ECCXI as a subsidiary of Maytronics. Chris has over 15 years of experience in leadership and sales in e-commerce, retail, distribution and manufacturing in the swimming pool industry.
Nicolas Mouret
GM France
Nicolas served as the CFO of Maytronics France from 2010-2016. He rejoined the Maytronics France team in 2022 as the GM of Maytronics. Nicolas holds a Master's degree in Finance from Audencia, and a Bachelor's degree in Business Administration from the University of Cincinnati.
Juri Katz
GM EMEA Distribution
Juri joined Maytronics in 2010 and serves as the GM for Maytronics’ EMEA Distribution business. Juri holds a Bachelor’s degree in Political Science and Economics from Tel Aviv University, and a Master's degree in Business Administration from the University of Beer Sheba and Boston.
Juri Katz
Interim GM Bünger & Frese GmbH, Germany
Juri Katz is serving as an Interim GM for our Bünger & Frese business while we search for a permanent General Manager.
Bastien Bertrand
Deputy GM France
Bastien joined Maytronics in 2006 and serves as the Deputy GM of Maytronics France. Prior to that position, Bastien was the Director of Sales. Bastien holds a Diploma in Technological Business Studies from Toulon university.
Miguel Berlinsky
GM Spain, Portugal, Latin America
Miguel joined Maytronics in July 2008 and has been the GM of Maytronics Spain & Latin America since 2013. Prior to that position, Miguel was our B2B customer success Manager. Miguel holds a degree in Business and Marketing Management.